AIG kits out Dublin for 2014 season

All of the Dublin GAA sides will wear the new jersey Photo: The GAA

After the announcement in early October of their new €2 million sponsorship deal with the insurance company AIG Ireland, Dublin GAA this month released their new jersey for next season.

Dublin’s football, hurling, camogie and ladies’ football teams will all wear the new jersey in the 2014 season.

This is the first time in Dublin County Board’s history that players from all codes will wear the same jersey and be united under the same sponsor.

The new strip was officially unveiled earlier this month at an event in Dublin, which was attended by stars of Dublin GAA Bernard Brogan (football), Louise O’Hara (camogie), Danny Sutcliffe (hurling) and Sinéad Goldrick (Ladies’ football).

At the launch, Dublin GAA County Board Chairman Andy Kettle said; “This sponsorship deal is a massive boost to Dublin GAA and all of its clubs and members.”

He added: “The last few years have been very positive for Dublin GAA both on and off the field but success cannot be achieved without the support of key partners and we are delighted to have AIG on board.”

Mr Kettle went on to say: “AIG is a blue chip organisation with a proven track record in sponsorship and they are going to be an exceptional partner. We are confident that Dublin fans will be proud to wear our latest jersey and great credit must go to the team in O’Neills who have worked hard over the last few weeks, in consultation with the players and managers, to deliver this new jersey.”

AIG Ireland General Manager Declan O’Rourke said: “AIG is thrilled to be partnering up with Dublin GAA, one of the country’s most successful GAA counties. Both the Dubs and AIG share core values of teamwork, tenacity and performance.”

“As a sponsor, we are committed to assisting Dublin GAA to promote these fantastic games and help support games development and future success in the county,” he added.

The new jersey is manufactured by O’Neills and is currently available from sports shops nationwide and online.